Although Walmart, Mcdonald’s and Amazon tend to turn customers into numbers and employees into machines, some fields of commerce still emphasize personal relationships. Many small businesses often survive because they treat their customers with respect. Instead of a client, the person is a friend.
One work function that relies on these relationships is giving estimates for work. The human element enters because every small factor counts in the intense competition to secure a job for the company. When giving an estimate, the estimator must treat the customer well since any discourtesy would risk losing a place at the top of the customer’s list.
Such treatment might seem false if it were not the basis of a long relationship. It is an unwritten rule that the estimators naturally seek to make a relationship with the customer while estimating. A good estimator treats the estimate almost like a side thought while developing that friendship, which becomes more robust over time.
This manner of treating customers is a product of organic Christian civilization, which considers both the material and spiritual aspects of relationships. It is a professional relationship that is a means to satisfy social needs in forming a community of the children of God. Profit and work are not ends but means toward practicing virtue and helping all baptized people reach heaven.
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